Sabita Shrestha and Sel Roti

Sabita Shrestha and Sel Roti


Sabiti Shrestha first came to Kathmandu with her husband who had a job in Kathmandu. She belongs to a village named Tanahu. Both, she and her husband had been living a hard life even though they both were working; Sabita as a helper and her husband as a gatekeeper. When her daughter finished SLC is the time Sabita realized that having only one job was not enough to run the family. So, she decided to do a side job as well where she learnt to make incense. Her boss from the first job noticed that she had been coming late to work and upon being asked about the problem she described her problems to the boss. Then the boss gave her a suggestion to utilize what she had learnt, that is, making sel roti and taking samples to some of the renowned retail stores. She got motivated and soon she initiated in making sel roti by only taking minimum amount of ingredients necessary. At first, she could only make 5 to 10 sel roti and took it as a sample to Bhatbhateni. Even there she had to wait for over 4 days just to show the sample which eventually got selected and her life changed after that. 


People started loving the product and the demand kept on growing. She kept up with the demand and started to produce a greater number of sel roti. Furthermore, she added varieties that people could get from her. From common people to celebrities everyone started coming to her. The craze for her product grew so much that people had to stay in line with coupons in order to buy it. With all the craze and demand for more number of her product, she now has 5 employees and makes hundreds of products per day. She has her daughter in-laws and daughter to help her run the business. For her to reach this success she thanks her boss who had given her the idea of starting this business and, she thinks that without the dedication, hard work and commitment this would not have been possible. She believes that anyone can start a business with a small amount of money in the beginning. If the notions are right and you really work hard from your within then everything can be successful.